News & Announcments

Corporate Communications Contacts:

Andrew Jackson: Venue Announcements

Kelly Corsi Adame: People Changes and Company News


Stadium People Extends Partnership with AT&T Stadium

March 4, 2019

Stadium People announced today that it has extended its partnership with the Dallas Cowboys and AT&T Stadium for the next five years. The partnership began in May of 2009 when the Dallas Cowboys selected Stadium People to provide 1,860 staff to fill positions as ushers, ticket takers, concierge, guest services, wheelchair assistance, and access management.

Since the inaugural season, Stadium People has gone on to provide other strategic staffing services, such as payroll and risk management for police, fire, EMS, and city traffic personnel, flag and promotional staff, special events staff, parking, corporate staffing, merchandising staff, and the launch of Ford Center Event and Access Management Staff.

"Our relationship with the Cowboys and AT&T Stadium has made it possible for us to develop the strategic footprint in the industry that led to our explosive growth and we are forever grateful for their faith and trust in our organization, said Andrew Jackson, General Manager of Stadium People.


Stadium People Promotes Jessica Anderson to Vice President of Business Development
August 16th, 2019

Innovative Solution Advisors, LLC, announced the promotion of Jessica Anderson to the role of Vice President of Business Development for its Stadium People Division. Jessica has served as Director of Strategic Services since joining the company in April of 2015, where she grew the account base at Stadium People from a dozen venues to over 25. Her account successes have included the University of Georgia Athletics, University of Texas, Auburn University, Oklahoma State University, Tulane University, Choctaw Grand Theater, and many other performing arts and special events venues.

In addition to her role in account development, Jessica has served a key role in the launch of large venue projects, driving the company's social media footprint, bolstering the company's presence at trade shows and industry conferences, and growing the company's applicant base. Before Stadium People, Jessica led the Premium Services experience for the Circuit of the Americas in Austin, developed and grew the Legends Hospitality Tours business for the Dallas Cowboys, and worked as an Executive Assistant to the President at the Texas Rangers Baseball Club.


“Jessica has been a key catalyst for our rapid growth over the past 18 months and we could not be more proud to have her on our team and in this new role. We feel she has the ability to grow our account base nationwide and position Stadium People as one of the greatest in our industry,” said Andrew Jackson, General Manager for Innovative.


Stadium People Celebrates Ten Years of Success with New Venue Growth
July 1st, 2019

Innovative Solution Advisors, LLC, is proud to announce that its Stadium People Division has reached its 10 Year Anniversary this past May. With the launch of six collegiate event venues just in the past six months, Stadium People added to its current client list of over twenty professional sports, collegiate venues, performing arts centers, and special event venues.

“This year has marked a special moment in our company’s history and to celebrate it with so many new client partnerships has been incredible. This is a testament to the hard work our staff puts in each and every day, from our dedicated recruiters and operations team to our event managers across the country,” said Andrew Jackson, General Manager at Innovative.

Stadium People was launched in May of 2009 when the Dallas Cowboys partnered with Innovative to open its new Stadium in Arlington, Texas, now AT&T Stadium. This past March, the Cowboys extended their partnership with Stadium People for five more years. Since then, Stadium People has extended its staffing footprint with the University of Georgia Athletics and added venues such as the University of Texas, Auburn University, Oklahoma State University, Tulane University, and Texas A&M Commerce in East Texas.

© 2020 Innovative Solution Advisors, LLC - All rights reserved